Internet Marketing Training
Summary:
There are well over 100 million web sites on the Internet. How can you make yours stand out among such a huge crowd? How can your site attract the notice of your audience and of the search engines that your audience will use? This online training series will put powerful, simple tools in your hands to give your web site its own voice and to carve out its place on the Internet.
This Internet Marketing online training series provides 6 hours of self-paced courseware. This web-based training provides 1 year of unlimited access to all of the following lessons:
1 . The New Rules of Marketing
2 . Building a New Rules Marketing Strategy
3 . Developing a Content-Rich Web Site
4 . Online Marketing Tactics
Lesson Detail:
The New Rules of Marketing
This course provides information on how to market products and organizations through the Internet.
- Old Rules of Marketing
- Old Rules of PR
- The New Rules
Building a New Rules Marketing Strategy
This course provides information on how to market products and organizations through the Internet.
- Building a Marketing Plan
- Writing for Your Customers
- Developing Thought Leadership Content
- Influencing the Buying Process
Developing a Content-Rich Web Site
This course provides information on how to develop a content-rich Web site.
- News Releases
- Blogs
- Podcasts
- Interactive Forums
- The Content-Rich Web Site
Online Marketing Tactics
This course provides information on various tactics for marketing products, services, and organizations using online tools.
- Search engine marketing
- Viral marketing
- Social media marketing
- Online media room
- The new rules of reaching the media
Certification:
Internet Marketing
Audience:
This online training series is for anyone who wants to learn the new rules of marketing and public relations that allow you to market effectively on the Internet.
Features:
- Flash and audio provide animated, interactive Lesson Introductions, Activities, and Simulations.
- Flash scenarios use real world situations to illustrate course concepts.
- Audio accompanies each lesson page throughout the course.
- MindNotes provide printable quick-reference sheets and other files to be used as learners apply their skills on the job.
- Decision Point activities allow learners to work toward an outcome in an interactive environment.
- Activities allow learners to apply course concepts in an interactive questioning environment.
- Full-page images allow learners to experience an application as if it were open on their computer.
- Exercises allow learners to practice in the actual application being studied.
- A Course Topics list contains active hyperlinks, permitting quick access to specific topics.
- Find-A-Word allows learners to look up an unfamiliar term in the Glossary, on the Web, or in a dictionary. In addition, it lets them find other occurrences of the term in the same course.
- Search text enables learners to rapidly search all text within a course to easily retrieve information required.
- Courses challenge the learner with a variety of question formats, including multi-step simulations, true/false, multiple choice, and fill-in-the-blank.
- A skill assessment generates a customized learning path based on the results of a pre-test.
- A glossary provides a reference for definitions of unfamiliar terms.
- Bookmarking tracks the learner's progress in a course.
Technical Requirements:
- Internet connection
- Browser: Internet Explorer, FireFox, Chrome, Safari, Opera or any standards compliant browser.
- Authorware and Macromedia Flash player recommended but not required.
- JavaScript must be enabled.
What You Get:
You will receive Unlimited Access to all of the Internet Marketing training tutorials listed above. Your online training courses will be available from
anywhere you have internet access.This e-learning series includes all of the online training tutorials listed and is provided
in an interactive, self-paced format. Retake any or all of our computer training as often as you want. Our online tutorials allow you to learn anywhere,
anytime from any computer with internet access. All courses allow for 1 year unlimited access (1 user), include a variety of features and qualify for
Continuing Education Unit credit.
StaffKit is a leader in providing online computer training tutorials and online education. We have customers use our online training courses in over 75 countries. StaffKit has been providing e-learning solutions for 10 years.
Web-Based Training Products:
Internet Marketing Online Training Series
You might also be interested in our Web Development Package which includes all of the Internet Marketing training courses listed above plus hundreds of hours of related online training courses









